In a few short years, Colette By Colette Hayman has spread to 72 locations nationwide and provided affordable and fashionable accessories to Australian women.

As one of the most rapidly expanding retail chains in Australia, Colette By Colette Hayman fills a particular niche in the market. Husband and wife co-founders Mark and Colette Hayman are the force behind this retail giant, using their impressive retail experience from accessories icon Diva. The CEO Magazine sat down with co-founder and CEO Mark Hayman to discuss the meteoric rise of Colette By Colette Hayman.

"I think every previous position or company experience helps you improve. There were a lot of things we did well with Diva, but we certainly improved on them in the Colette business. We built our own buying application and we improved on our reporting. We have a fairly unique process in terms of designing, creating, and buying. As we’ve come into the market in the last few years, we’ve quickly adopted advances in technology. It’s been a great help in terms of extensive reporting and getting information to our staff".